On April 18, 2025, Netflix, the world’s largest streaming company, released its earnings report for the first quarter (January-March) of 2025. Know the full news? 
Netflix:-Netflix has officially announced its financial results for the first quarter of 2025, and the company has some good news to share.
In this quarter, Netflix saw a 13% increase in revenue, which was even better than what market experts had expected.
The company credited this strong performance to two main reasons:
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More people subscribed to Netflix.
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Higher advertising income, especially from its ad-supported plan.
📈 Netflix Raised Its Plan Prices in January
Back in late January 2025, Netflix increased the prices of all its subscription plans in the U.S.
Here’s what the new pricing looks like:
| 📺 Plan Type | 💰 New Price (Per Month) |
|---|---|
| Standard Plan | $17.99 |
| Ad-supported Plan | $7.99 |
| Premium Plan | $24.99 |
This price hike was one of the reasons behind the revenue growth in this quarter.
📉 No Subscriber Numbers This Time
Interestingly, for the first time ever, Netflix did not reveal how many new subscribers it gained in this quarter.
The company said it now wants to focus more on its revenue growth and other financial numbers rather than just chasing subscriber counts.
📉 Unstable Market, But Netflix Stays Strong
Netflix’s earnings report came at a time when the global stock market, especially traditional media stocks, were unstable due to the trade policies of President Donald Trump.
Even with this market uncertainty, Netflix confirmed that it expects its total revenue for the whole year to stay between $43.5 billion and $44.5 billion.
The company also said there’s been no major change in their overall business outlook.
📣 What Netflix’s Co-CEO Said
During the earnings call, Netflix Co-CEO Greg Peters addressed concerns about rising tariffs affecting consumer spending and confidence.
He said:
“So far, we haven’t seen anything significant in how our business is operating. Entertainment, in general, has always been quite resilient during tough economic times — and Netflix has usually stayed strong too.”
He added that even in the past, Netflix rarely saw any major impact during economic downturns.
📊 Netflix’s Stock Rose
After the earnings report was released, Netflix’s shares went up by about 2% on Thursday — a positive reaction from investors.
📺 New In-House Ad Tech Platform
Another big update:
At the start of April, Netflix launched its own in-house advertising technology platform in the U.S.
The company plans to expand this ad tech platform to other countries in the coming months.
Netflix believes that this new ad tech system will become the backbone of their long-term advertising strategy.
It’s a key part of their plan to grow revenue not just from subscriptions, but from advertising as well.
In short — Netflix had a strong start to 2025, with 13% revenue growth powered by higher subscription fees and ads.
The company is changing focus from just subscriber numbers to overall financial strength.
Even in an unstable market, Netflix seems confident about its future, and investors responded positively.s